My “Prelest”: legendary cosmetics from the times of the USSR

Some products are still in production and are still in demand.

Perfume “Red Moscow”

A real symbol of the beauty industry of the times of the USSR, a scarce perfume has an amazing history. It began in the second half of the 1913th century, when the Frenchman Heinrich Brocard, “the king of Russian perfumery”, opened his factory in Moscow and created the fragrance “Bouquet of the Empress”. In 300, a replica of this perfume was produced at the same factory specially for Empress Maria Feodorovna in honor of the XNUMXth anniversary of the Romanov dynasty, in which the aromas of iris, jasmine, rose, vanilla and bergamot were intertwined.

In 1917, after the October Revolution, “Brokar’s Empire” did not escape nationalization and became “Zamoskvoretsky perfume and soap factory No. 5”, and then the “New Zarya” factory. And the perfume, which was once worn by monarchs, received a new name – “Krasnaya Moskva”.

The perfume is still being produced, the composition of the fragrance has not changed, just like the glass bottle.

Leningradskaya ink

In 1947, the Grim factory, which specialized in professional cosmetics for theater and film actors, expanded its production. So women of the USSR got black mascara for eyebrows and eyelashes. It was produced in the form of a bar, with a plastic brush, in a cardboard case. The ink is still sold in its original packaging. The product had to be soaked before use. Since it was quite problematic to apply it and the eyelashes were sticking together, many girls carefully separated them with a needle.

By the way, the composition was natural: soap, stearin, beeswax, ceresin, liquid paraffin, soot, perfume.

Varnish “Prelest”

The 70s were remembered by the girls of the USSR for fashion shows on Kuznetsky Most and a novelty of the Soviet chemical industry: the first domestic hairspray “Prelest”. With his appearance, there was no need to wind curls with beer or sugar syrup, the hairstyle was fixed almost tightly and lasted for several days. True, varnish almost immediately became a scarce product.

Loose powder “Carmen”, “Lily of the valley”, “Violet”

In the 70s and 80s, Soviet factories did not yet produce compact powder, but there were several options for loose powder. She was divided according to skin types – for dry and oily, and grades: from the third to the highest. It was a pinkish powder with various fragrances that gave the skin a floral scent. By mixing the powder with cream or petroleum jelly, you could make a foundation.

Ballet foundation

Another achievement of the Soviet cosmetic industry is the Ballet foundation. The beige tube with the ballerina was familiar to the whole Union. The cream was produced in one universal shade – “natural” and provided a very dense coverage. With its help, it was possible to mask any imperfections of the skin. But here’s the bad luck – very often the tone of the cream and the skin tone were very different, and the coating looked like a mask.

Vaseline “Mink”

An indispensable tool in a Soviet woman’s cosmetic bag: in winter it protects lips from frost, softens the skin of the hands. When mixed with blush, you can get lipstick, and with powder, you can make a foundation. It also replaced lip gloss.

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